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Find lookalikes to your favorite influencer

Finding influencers similar to your best performing creators has never been easier

Matthias Markus avatar
Written by Matthias Markus
Updated today

What are lookalikes?

Lookalikes are influencers who talk about the same topics as the profile you are using as a reference.

When should I use lookalikes?

Lookalikes provide the most value if you are targeting niche influencers and/ or have already identified some creators that shine bright in your campaigns.

How to find lookalikes

Step 1: Enter a username. Type your ideal influencer’s username into the Search by username bar on the Discover page.

Step 2: Hit Show influencers. Instantly, you’ll see a list of Lookalike influencers below your reference profile.

Step 3: Use filters to make sure the lookalikes match your other criteria!

Step 4: Save your chosen influencers to a list.

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