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Start a campaign
Paula Britta Palm avatar
Written by Paula Britta Palm
Updated this week

How to start a campaign

Setting up a campaign in Modash Monitoring helps you track influencer content, measure performance, and stay organized—all in one place. Here’s how to get started! 🚀

Step 1: Create a new campaign

  1. Go to the Tracking tab in Modash.

  2. Click Create New Campaign on your right

  3. Name your campaign (e.g., Summer Promo 2024)

Step 2: Set up content tracking

Tell us how we can identify which content pieces to collect by 👇

  • Mentions – Track posts where influencers mention your brand.

  • Hashtags – Follow campaign-specific hashtags.

  • Tagged content – Monitor posts where your brand is tagged.

Add multiple hashtags, tags, and mentions to ensure you don’t miss any content!

Step 3: Set up additional rules

Mandatory Hashtags, Mentions, and Tags

Modash collects all influencer content for you, even if it’s missing a required hashtag or mention. However, if you check this box, we’ll alert you if any required elements are missing.

If content is missing any of the required hashtags, mentions, or tags, you’ll see an error message to flag the issue.

Mandatory Ad Disclosure

Want influencers to disclose that their post is an advertisement? Simply check this box when setting up your campaign. If a published post doesn’t include an ad disclosure, Modash will notify you.

Event Mode

If you enable Event Mode, you don’t need to add tracking tags. We’ll collect all content the creators post, and you can manually select which pieces to include in your campaign.

Step 4: Choose a start date

You can select the date you’d like to start collecting content by clicking the Start Date box.

Your start date can be up to 6 days in the past. If you need to backtrack more, ping our Support for help!

Step 5: Add influencers to your campaign

To start tracking, you’ll need to add influencers:

  • Click Choose influencers

  • Select from existing lists or search for influencers by username

  • Click Save to confirm.

Modash checks for content approximately every 12 hours

What’s Next?

Once your campaign is live, head to the dashboard to:

🔗 Create UTM links and share them with your creators for better tracking.

🛍️ Connect Shopify to easily share discount codes and send products to influencers.

🔹 Track influencer posts in real-time as they go live.

📊 Analyze performance metrics like reach and engagement.

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